The Squire Pen is Here
17 May 2016 by Joey Cofone
The pen by which ideas become real.
Marks on paper are more than the sum of their parts. They grow exponentially through the hands of thinkers around the world—designers, writers, illustrators, entrepreneurs, musicians, and the like—into fantastic creations. Entire buildings are begun with marks on paper, books are written, symphonies are composed, paintings are sketched, products are diagrammed. A pen allows your imagination to bloom.
We at Baron Fig have a singular mission: To champion thinkers in their journey to create and inspire the world. We take this responsibility to heart. Two years ago we launched our first Kickstarter for the Confidant notebook. Since then we've shipped tens of thousands around the world.
Now we're back to provide the other half of the equation. Every notebook needs a sword by which thoughts cut sharp, the tool of ideation: a well-designed pen.
The Squire is a fusion of creativity and engineering.
As a tool, usability is paramount. Which is why we aimed to design a pen that would be comfortable to use all day, no matter where you are.
As you may have already noticed, a lot of what we previously learned about notebooks is applicable to pens. This is because the pen and notebook are married so intimately in use. It was this thinking that helped us create the Confidant notebook, and now the Squire pen.
The first step in smart design is defining the problem at hand. In this case, the challenge was to create a pen that fosters your process by making writing easier and more enjoyable. We came to the conclusion that a pen is a means to something greater than itself.
Using this understanding as a guide we began to break down the individual subtleties that comprise the whole, and improve the design in a myriad of ways. After significant testing we landed on a length that's shorter than the average pen but longer than the average pocket pen, allowing you to comfortably use the Squire at home, work, or on-the-go. There are no gimmicks, no unnecessary parts—just intelligent improvements to a simple tool.
Each Squire comes with a customized ink refill with "The Pen is a Mighty Sword" emblazoned on the barrel. The Squire is refillable using Parker-style capless rollerball refills. You can purchase them directly through Baron Fig, or find them at your local stationery store. It comes with one 0.6mm black refill installed and ready to write.
We started designing this pen over fourteen months ago. During this time we had dozens of dialogues with artists, designers, developers, entrepreneurs, illustrators, and other thinkers around the world. All the hours of research, testing, and discussion have helped us distill the qualities that make a tool conscious enough to help the creative process and simple enough so that it doesn’t get in your way.
Head on over to the Squire page >>
—The Baron Fig Team // Joey, Adam, James, Jay, & Sam
PS. Huge thanks to everyone who backed the Squire on Kickstarter. Your support is monumentally appreciated. Thank you.